The Top Ten Core Coaching Principles
To Win The Mental Game Of Coaching
Bill Cole, MS, MA
"Life is a succession of lessons, which must be lived to be
--Ralph Waldo Emerson
"We cannot seek or attain health, wealth, learning, justice
or kindness in general. Action is always specific, concrete,
What are the core principles of great coaching? What does
good coaching look like? How does a highly effective coach
operate with a client? How does a coach help a client get
the most out of themselves?
These answers depend on the coach, the client, the venue,
the coaching situation and other factors, but as a starting
point, let's take a look at the core features that all good
coaches have in common.
The Top Ten Ways Excellent Coaches Work
Here is what you can do as a coach to facilitate excellent
progress in your clients.
Copyright © Bill Cole, MS, MA 2005,
2008 All rights reserved.
1. Create a safe place for clients to be and to explore themselves.
2. Listen, probe, intuit, have dialogue, search for truth
3. Increase the awareness of your clients and their situation.
4. Uncover client goals, desires and hopes, with time lines.
5. Explore possibilities and avenues to these potentialities.
6. Create systems and processes to translate client desires
into regular actions for success.
7. Be a model of how your coaching displays your life philosophies
and ways in the world. 8. Be unconditionally accepting and
supportive of clients.
9. Align client values with their goals and their style in
10. Be a broad, deep, potent resource for clients in every
way. Coaching is about a relationship, not about techniques.
Coaching is about trust, integrity and honesty, not about
glib directives. Coaching is about the client's needs and
wants, not about forwarding the coach's agenda. Coaching is
about creative exploration of possibilities, not structuring
predetermined systems and pathways. Coaching is about nuanced,
detailed communication, not blanket, quick homilies and tips.
Coaching is about creating a big vision, not just about fixing
problems. Coaching is about evolution and expansion, not just
day to day living.
Coaching is about all this and more.
"Treat people as if they were what they ought to be and you
help them to become what they are capable of being."
To learn more about how coach training can help you become
a better change agent, visit Bill Cole, MS, MA, the Mental
Game Coach at www.mentalgamecoach.com/Programs/CoachingSuccess.html.
This article covers only one small part of the mental game.
A complete mental training program includes motivation and goal-setting,
pre-event mental preparation, post-event review and analysis,
mental strengthening, self-regulation training, breath control
training, motor skill training, mental rehearsal, concentration
training, pressure-proofing, communication training, confidence-building,
breaking through mental barriers, slump prevention, mental toughness
training, flow training, relaxation training, momentum training,
psych-out proofing and media training.
For a comprehensive overview of your mental abilities you need
an assessment instrument that identifies your complete mental
strengths and weaknesses. For a free, easy-to-take 65-item sport
psychology assessment tool you can score right on the spot,
This assessment gives you a quick snapshot of your strengths
and weaknesses in your mental game. You can use this as a guide
in creating your own mental training program, or as the basis
for a program you undertake with Bill Cole, MS, MA to improve
your mental game. This assessment would be an excellent first
step to help you get the big picture about your mental game.
Bill Cole, MS, MA, a leading authority on peak performance, mental toughness
and coaching, is founder and President of the International Mental Game Coaching
Bill is also founder and CEO of William B. Cole Consultants, a consulting firm that helps
organizations and professionals achieve more success in business, life and sports.
He is a multiple Hall of Fame honoree, an award-winning scholar-athlete, published
book author and articles author, and has coached at the highest levels of major-league
pro sports, big-time college athletics and corporate America. For a free, extensive
article archive, or for questions and comments visit him at www.MentalGameCoach.com.
Article Source: MentalGameCoach.com
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